You'll Never Guess How Profitable the Porch Pumpkin Business Is...

Porch Pumpkins are taking the internet by storm...but is this business actually profitable? I think you'll be very surprised...

I sat down with Heather Torres, the rockstar ball of energy founder of Porch Pumpkins, who literally invented this whole industry! In this episode, we talk about how she turned decorating porches with pumpkins into a thriving business. We cover everything from her profit margins and gross revenue to her customer base and logistics strategy. Heather shares how she finds customers, what an average customer looks like, and how she would navigate if a recession came.

Learn more about Heather Torres here:
https://linktr.ee/porchpumpkins

Timestamps below. Enjoy!

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00:00 Highlights: Introduction to Porch Pumpkins
00:49 The Origin Story
02:02 The Business Model
03:45 Marketing and Growth
04:52 The Impact of Halloween
06:05 Inspiration and Competition
08:34 Operational Challenges and Solutions
10:46 Scaling the Business
17:11 Customer Demographics
24:37 Exploring Package Options
25:51 Profit Margins and Business Insights
27:24 Handling Growth and Customer Demand
30:46 Impact of Economic Conditions
37:50 Trademark Challenges and Intellectual Property
44:26 Sustainable Practices and Future Plans
45:14 Conclusion and Contact Information
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