Why you need to act now to have a great Black Friday

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Black Friday 2025: How to Stand Out in a Tougher Market

With media costs rising, customer attention splintering, and competition fiercer than ever, Black Friday 2025 presents new challenges for marketers.

Success in the next peak sales period will require a smarter, research-driven approach. In this short webinar we'll explore how you can stand out and reach the customers which offer the most value for your business.

What We’ll Cover:

- The Role of Customer Insight: How CMOs can leverage GA4 and customer research to make smarter marketing decisions
- We'll bring it to life for you with examples of brands which have used customer research to improve performance and drive growth