Why belonging is critical to entrepreneurship | Amanda McKenna

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Amanda brings a new quality to the understanding of entrepreneurship – belonging. Why is this critical and how can we change our understanding of what an entrepreneur is in light of this? Amanda McKenna has co-founded and sold two businesses, including the UK's largest independent digital agency.
Amanda lives in Winchester and is a mentor, the Founder of women’s network The Waterfront Club, and an investor in female-led start-ups, including Culture Whisper and Good-Loop. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx