Vogue Business on experiential shopping in the digital world, with Klarna

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From augmented reality to live stream shopping, luxury fashion is rapidly adapting to the acceleration of e-commerce and the evolution of consumer behaviour.

Join Vogue Business’s Maghan McDowell in conversation with Sebastian Siemiatkowski, CEO of payments service Klarna, and Aaron Levant, CEO of video commerce platform NTWRK, to hear how brands can engage audiences through new, experiential channels, and how the next generation of consumers is engaging with technology in new ways.

About Klarna:
We make shopping smooth. With Klarna consumers can buy now and pay later, so they can get what they need today. Klarna’s offering to consumers and retailers include payments, social shopping, and personal finances. Over 200,000 merchants, including H&M, IKEA, Expedia Group, Samsung, ASOS, Peloton, Abercrombie & Fitch, Nike and AliExpress have enabled Klarna’s innovative shopping experience online and in-store. Klarna is the most highly valued private fintech in Europe with a valuation of $5.5bn and one of the largest private fintechs globally. Klarna was founded in 2005, has over 3,000 employees and is active in 17 countries. For more information, visit klarna.com.

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