TikTok Tests Virtual Influencers for Ads, Chase Bank Targets Spenders, & Political Ads on Snapchat.

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TikTok is testing a game-changer for E-commerce and Retail marketers: virtual influencers for video ads. Chase Bank is shaking things up in the world of targeted advertising. They're now allowing advertisers to target customers based on their spending data. Snapchat, not traditionally known for political campaigns, is expected to rake in a whopping $65 million in political ad spend this year!

For all the latest news and shakeups in advertising, this is the Colling Media Marketing Minute

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