'Tiger King' Branding Lessons | Part 1

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In this video I give my reaction to the 'Tiger King' saga on Netflix and give my thoughts and insight specifically on branding lessons from the show.

???? 1) Nasty Tighty Whities 0:30
???? 2) What is the problem? 1:08
???? 3) Represent authentically 2:00
???? 4) Brand congruence 3:20
???? 5) Have a costume 4:28

//About me:
My name is Mike Michalowicz, I am an entrepreneur and business author that has dedicated my life to serving the entrepreneurial community.
My sole mission in life is to help entrepreneurs eradicate entrepreneurial poverty and have fun while doing it.

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