The Necessary Entrepreneur Podcast- Perception and Brand

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I perceive public relations (PR) as a comprehensive umbrella ☂️ encompassing various essential components. PR significantly influences brand perception, which in turn impacts brand awareness. ✅???? Although brand awareness cannot be easily quantified, it is a culmination of numerous factors that contribute to how a brand is perceived. Effective messaging plays a pivotal role in shaping this perception and consequently influences overall brand awareness. ????????

To ensure a cohesive and coherent brand image, ???? it is crucial to maintain clarity and consistency in all communication efforts. Straying from the established messaging strategy is not advisable; rather, it is essential to adhere to the defined direction and build upon it for further development. ???? Under the PR umbrella, I include elements such as brand perception, social media, ????marketing, influencers, ???????? newsletters, and subscriptions. These components are interconnected, with PR serving as the foundation for shaping consumer perception and guiding messaging strategies. ✅????

Thank you The Necessary Entrepreneur Podcast for having me as part of the program.

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