Start Your E-Commerce Store in 2024: A Step-by-Step Guide

Dreaming of launching your own e-commerce empire in 2024 but not sure where to start? ???? You're in the right place! I'm Chris Marrano, the founder of Bluewater Marketing, and I've spent years scaling e-commerce stores into successful ventures. In this video, I'll guide you through the essential steps to determine if your product or brand has what it takes to thrive in the competitive e-commerce landscape.

From identifying your cost of goods and profit margins to choosing the right platform and mastering the art of digital advertising, I'll cover it all. We'll dive into the importance of having a solid margin strategy and why understanding your average order value, along with lifetime value, is crucial for your store's success. Plus, I'll share insider tips on how to effectively use Facebook and Google ads, influencer marketing, and more to skyrocket your sales.

Whether you're just starting out or looking to refine your existing e-commerce strategy, this video is packed with actionable insights to help you navigate the complexities of building a profitable online store. Say goodbye to guesswork and hello to strategic growth. Let's turn your e-commerce dreams into reality!

Resources

Agency Site
https://bluewatermarketing.com

1-On-1 Coaching
https://chrismarrano.com

✍️⌨️✍️ Blog ✍️⌨️✍️
http://bluewatermarketing.com/blog

???????? Instagram ????????
https://www.instagram.com/bluewatermkting/

???? Twitter ????
https://twitter.com/bluewatermkting

???? Facebook ????
https://www.facebook.com/BlueWaterMkting

#ScalingEcommerce #ProductMargin #EcommerceSuccess #EcommerceTrends

CHAPTERS:
0:00 - Intro
1:01 - COGS & Margin Identification
3:44 - Profit Projection Pre-OpEx
6:35 - Marketing Efficiency Ratio (MER)