Social Media Marketing Strategy 2020 | Plan & run online ads

"This video will cover the topic of social media marketing strategy and explain how an individual or a business can boost their sales as well as their online presence through proper planning and execution of online ads especially on Facebook and Instagram."

If you wish to learn more about business execution and planning, check out the complete "business plan for startups" series on my YouTube channel where I cover all important aspects & parts needed for a well-written & successful business plan such as the marketing research, industry analysis, competitor analysis, strategy & strategic planning, marketing, digital marketing, finance, cash flow, investing and much more in full depth.
Check it out here: https://www.youtube.com/playlist?list=PLMYpY2Fjh69ByoPwd08YKENHEEBn9SDJp

Marketing is considered to be one of the most crucial parts for any business irrespective of its size, location, type on the industry it operates in. Marketing is equally important for all! It helps in branding your company and products in the mind of your customers generating effective leads that can later be converted into sales through effective communication methods. With latest advancements in the Internet and social media, the competition among companies has increased so businesses are finding newer and more effective ways to reach their customers.

One such efficient technique is Social Media Marketing that is proven to be really fruitful for most of the businesses worldwide. It is just a small part of digital marketing that includes other marketing techniques besides social media such as videos, vlogs etc. Yet, social media is the most important and beneficial marketing strategy among all. It includes building online presence of a startup, enterprise, a public company or an individual through various popular platforms; the most famous ones being Facebook, Instagram, LinkedIn, Google, YouTube and Snapchat. The two most popular ways to build online presence on these platforms are organic (businesses reach their customers by posting their content and not spending any money) and paid (companies boost their content to certain audiences by paying a small fee to these platforms).

This video will talk about the paid strategy explaining how to effectively plan and start online ads on Facebook and Instagram as these two are the biggest platforms when it comes to social media marketing. Besides showing you the step-by-step procedure to run online ads, this video will also talk about the strategy part explaining why marketing is different from sales and how a short marketing plan can be written within 10 minutes before running online ads in order to achieve best possible results. I hope that this video will be the only one that you will need to watch to learn all about online marketing and social media advertisement.

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