Social Media as a Powerful Marketing Trend

Social Media as a Powerful Marketing Trend

In this video, I talk about how Social Media is a powerful marketing trend.

john Naisbitt's Megatrends (1982) identified us becoming an information society.

Current megatrends are:

Rapid urbanization
Climate change and resource scarcity
Shift in global economic power
demographic and social change
Technological breakthroughs ▶

It's my thesis that Social Media as a growing, viable way to reach and engage with a global audience is one of those, undervalued and too often still overlooked as a powerful tool.

With all the High Tech, we still need High touch (John Naisbitt, 1999)

Forbes in 2018 noted 5 reasons that social media is a powerful tool. I critique them;

1. Its a feeding ground for Industry Insights;
2. You Become Human; High Tech/High Touch comes into play here;
3. It Makes Cold-Calling cool; I'm skeptical on this- unless done properly;
4. It Gives You Street Cred- Yes, your online presence (platform) are your resume;
5. You can do more for less- Social media is free, SEO Digital marketing

Social Commerce will expand

Video content will dominate

"Social media isn't easy. Nothing worth doing is. you have to work and you have to earn it" - Gary Vaynerchuk

You need 3 ingredients:

1. Valuable content;
2. relevant context;
3. Authentic engagement


Please reach out if you'd like to know more about how 3LE Team/Jeunesseglobal is working to scale a 7+ figure online business in the network marketing arena.

Please feel free to hit the Subscribe button if you'd like to be notified of further videos.

As always, you're encouraged to connect with me on Social Media: