Alibaba launched Singles’ Day shopping festival eight years ago. This year’s sales are set to hit a record US$25.3b on its e-commerce platforms.
The event attracted more international brands this year and Alibaba integrated the online and offline customer experience in its new retail stores.
Alibaba owns the South China Morning Post.
This video was originally published on 12 November 2017
Check out the latest SCMP videos: https://www.youtube.com/southchinamorningpost
The event attracted more international brands this year and Alibaba integrated the online and offline customer experience in its new retail stores.
Alibaba owns the South China Morning Post.
This video was originally published on 12 November 2017
Check out the latest SCMP videos: https://www.youtube.com/southchinamorningpost
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- E commerce Divers
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