Set up Lookalike Audiences | Meta/Facebook Ads for Ecommerce

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In this episode, we will understand the audiences in meta/facebook and how to set them up. We dive into the different types of Audiences such as Lookalike audiences.

Stay tuned. in the upcoming episodes, I will be unleashing how to set up your campaigns, run them, and scale them!

Like always, if you have any questions regarding Facebook ads or e-commerce in general, feel free to comment below and I'll reply to them!

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Links:

Instagram: https://www.instagram.com/metaismael
Salt Media: https://www.saltmedia.co.in/

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Timestamps:

00:00 - Introduction
00:17 - What are audiences on Meta
00:44 - Different types of audiences
01:00 - Set up Custom Audiences
07:20 - What is a Lookalike audience?
08:45 - Set up lookalike audiences
11:10 - Set up Saved Audience