Selling on Amazon Is Designed To Keep You Poor

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Selling on Amazon seems like an easy choice to make for online sellers. But for those who are trying to build a sustainable business, it makes sense to assess your overall sales as it pertains to channels. Should you have all your eggs in one basket? In this video, I talk with Nate who is an ecommerce seller with the majority of his sales on Amazon. And like many Amazon sellers eventually do, he is questioning whether or not it makes sense to diversify sales off of the Amazon platform. Watch this video and understand why selling on amazon could just keep you from growing a strong business with a diverse mix of revenue from multiple channels.

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Hi, my name is Spencer. I co-founded Solo Stove. A DTC e-commerce brand that we started as a side hustle in a garage with 15K. We sold Solo Stove to private equity a couple times. After acquiring a few brands in 2021, Solo Brands grew out of Solo Stove, raised $219M through an IPO (NYSE: DTC) and reached a valuation over $2 BILLION dollars! Now I share what I learned on this channel.

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E commerce Amazon

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