Optimizing YouTube Ads for E-commerce Growth: Expert Strategies Unveiled

[00:00 - 03:56] Understanding the Algorithm and Audience Engagement


[03:56 - 07:52] Return on Ad Spend and the Importance of Creativity in Ads


[07:52 - 11:27] Discussing the Effectiveness of Different Ad Formats


[11:27 - 22:58] Understanding the Structure of Effective YouTube Ads


 


 


Quotes:


 


"You have to make people skip your ad, which is a bit counterintuitive, but you don't want everyone to watch your YouTube ads." - Christian Hoppe


 


"YouTube is the second largest search engine... combined with Google, anyone who searches for your brand, your competitors can run YouTube ads on them." - Christian Hoppe


 


"You just have to make them watch a bit more then." - Christian Hoppe


 


 


Connect with Christian Hoppe!


 


LinkedIn: https://www.linkedin.com/in/christianmhoppe/?originalSubdomain=at


Website: https://www.forwrd.agency


 


 


Let's get connected!


 


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