In this week’s episode of the eCom Ops Podcast, Norbert Strappler is joined by Brendan Hughes, CEO of Optily. They discuss strategies to optimize ad spend for better conversions, how to divide funnel-based marketing spend, and integrating digital tools for eCom decision making.
Click here for more episodes: https://podcasts.bcast.fm/the-ecom-ops-podcast
Click here for more episodes: https://podcasts.bcast.fm/the-ecom-ops-podcast
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