Open Source Platforms and Open Source Community

On this installment of Woo AgencyChat, hosts Robbie Adair and Robert Jacobi rejoin forces for an engaging dialogue with Ian Gordon and Philip James Wylie from Kanuka Digital, a prominent UK-based agency specializing in WooCommerce and Magento.

The episode kicks off with a narrative, tracing the evolution of Kanuka Digital from its roots in the music industry back in 1995 to its current standing as a leading force in the e-commerce agency landscape. Ian and Philip share their journey, providing listeners with a firsthand account of their transformation and growth.

The conversation extends beyond mere storytelling, delving into the duo's experiences navigating various e-commerce platforms. A key takeaway surfaces—the role of specialization in carving a niche and constructing a professional portfolio. Drawing from their wealth of experiences, Ian and Philip offer valuable advice to budding agencies, urging them to select a niche aligned with their interests and fervently develop expertise in that domain.

As the discussion continues, the spotlight turns to the significance of community involvement and the merits of being part of the Woo Expert program. Ian and Philip share insights into the benefits derived from active participation in the open-source space, emphasizing the communal spirit that propels innovation and collaboration.

Join the hosts and their guests in this insightful conversation and a deep dive into the e-commerce agency life. Whether you're a seasoned professional or a newcomer to the field, the Woo AgencyChat episode with Kanuka Digital promises to be a wellspring of inspiration and knowledge for all.