Navigating the Digital Maze - Susan Catalano & Robert Clark - 11/2/21

Marketing online might seem to be a maze with some many channels (social, email, SEO, Google, website, etc.). How can you keep up? This session will help simplify the landscape. Where do you start? What do you really need to know?

Attendees will learn:

-Marketing fundamentals for digital platforms
-Which platforms to use
-Human behavior for marketers
-Content that works

Presenter: Susan Catalano
Susan Catalano owns JQLaCorte, LLC, a digital marketing agency providing comprehensive LinkedIn-based marketing & business development programs and online marketing services to companies, business owners, and professionals.

Susan has over 15 years of experience in talent management for Fortune 500 corporations and sales and marketing programs for companies and business owners.

Susan regularly presents to national, corporate, and business audiences.

Presenter: Robert Clark
Robert Clark is Managing Principal of LucidPointe, LLC., a boutique online marketing firm providing email marketing, marketing automation, and content publishing programs for U.S. and international businesses and organizations.

Robert has with over 30 years of experience advising SMB's, Fortune 50 companies, nonprofits, associations, and industry groups.

SCORE offers Free Business Counseling
To get free 1-on-1 business counseling or to learn about upcoming SCORE webinars and workshops, please visit our website: https://fairfieldcounty.score.org

SCORE is a resource partner of the US Small Business Administration and is a 501(c)(3) nonprofit association.