Metacake Minute: The Benefits of Subscription Programs for Your Ecommerce Business

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Let’s talk about why a subscription program can be so beneficial to your ecommerce business when it’s done right. And if you want to do it right, what areas should you consider?

There are two major benefits of ecommerce subscription programs:
1. Increases the lifetime value of your customers, which is a major lever in growing your business.
2. Increases the value of your business by increasing monthly recurring revenue.

Here are 3 areas to consider when implementing a subscription program:
1. Is it easy to integrate with your ecommerce store as well as systems and processes?
2. How will you manage it, on the customer side and on the fulfillment side?
3. Is it easy for the customer to understand and to use?

We dive into each of these areas in more detail in our full video here:
https://youtu.be/FgsCp8jH41Q

Subscribe to our channel using the link below for more valuable ecommerce growth tips!
https://mtck.co/YouTube-2Y5GUQ9

Click below for access to valuable, FREE resources for ecommerce growth:
https://metacake.com/growth-academy/

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