Mastering Ecommerce Supply Chain & Sourcing Strategies - Beyond PPC Podcast with Sebastian Herz

In this episode of Beyond PPC, Brent welcomes on Sebastian Herz, co-founder of Zignify Global Product Sourcing, to discuss all aspects of sourcing, manufacturing, and supply chains.

Join us as Sebastian shares his hard-won experience and knowledge about sourcing from various countries, negotiating with suppliers, and the importance of quality control. Learn effective strategies to reduce product costs while maintaining quality, understand the complex role of trading companies, and explore ways to minimize FBA fees. Discover how to leverage key relationships and tools to improve profitability in the ecommerce landscape. This is a real masterclass in product sourcing and supply chain management!

00:00 Introduction to Beyond PPC
00:10 Meet Sebastian Herz: Sourcing and Supply Chain Expert
01:35 The Importance of Sourcing in Business Success
03:00 Exploring Alternatives to Sourcing from China
05:49 Key Questions to Ask Suppliers
16:18 Understanding the Role of Trading Companies
19:34 Strategies for Reducing Product Costs
26:19 Understanding AQL in Industry Standards
26:44 Strategies to Minimize FBA Fees
28:06 Optimizing Packaging for Cost Efficiency
33:00 The Importance of Retail-Ready Packaging
38:20 AI's Role in Product Sourcing
43:15 Negotiation Tactics for Better Pricing
53:52 Summarizing Key Profit Optimization Strategies
55:41 Closing Thoughts and Contact Information

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