Lily Ray ???? Evolution of E-E-A-T & Rise of ChatGPT

Win cool SEO prizes and get weekly knowledge bomb recaps in your inbox! https://seo.video/recap ▷ SEO Video Show EP122: Lily Ray - Sr Dir SEO @ Amsive Digital | SEO Evolution of E-A-T to E-E-A-T

Google Removed the 110-character limit for the headline property in the Article structured data documentation.

There's no hard character limit; instead, they recommend writing concise titles because long titles may be truncated on some devices.

https://developers.google.com/search/updates

Barry Schwartz shares his Biggest SEO Tip on Ignite Visibility
https://youtu.be/L4T60vyBUV8?t=1376

How many of you are stepping up your visual search optimization?

One piece of media you should not ignore is video.

I talk about dominating page 1 pixels with video in the SEO in 2023 book.

If you are in the U.S., shoot me an email, I have a few more books to give way.

Mark Mars shares his SEO process she calls Tomb Raiding SEO on Craig Campbell's channel. Let's see what it's all about.

https://youtu.be/U68P-qOOCQo?t=366

I love analyzing other SEOs processes and Incorporating them into my process.

Dixon Inlinks announcement on Chat GPT

There were a ton of videos produced this week on the topic of Chat GPT.

Aleyda wrote a great article.

The link to the article is in description
https://www.aleydasolis.com/en/search-engine-optimization/chatgpt-for-seo/

The Trusted Insights team discusses how to do prompt engineering. Let's check it out.

https://youtu.be/nLLg3pxB_0k?t=291

So with all the hype about using A.I. tools for writing, How Do We Know What Content Is Made By A Human?

Chris Penn shares his insights.
https://youtu.be/uD02CEJTB3Y?t=141

Ok, enough with Chat GPT.

The hype should be the additional E in E-A-T, which brings me to my favorite part of the show.

Please ask questions on the topic, and I will address them in the order they are received.

But before we introduce our guest, here is a word from our sponsor.

https://www.rankmath.com

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Lily is an NYC-based creative and passionate SEO professional originally from the Bay Area.

She leads an award-winning 35+ person SEO team at Amsive Digital.

She speaks throughout the U.S. and internationally at conferences, seminars, and training on SEO best practices, industry developments, and Google algorithm updates.

She was nominated best female search marketer of the year in 2017 by Search Engine Land.

She was named the #1 most influential SEO expert in 2022 by USA Today

She is a contributing author in the SEO in 2023 book!

Please welcome the Senior Director of SEO & Head of Organic Research at Amsive Digital, Lily Ray.

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