Kylie Cosmetics Marketing Strategy (That ANYONE Can Learn From)

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Hitting $630M in revenue with no paid traffic and only 7 full-time staff - it’s an understatement to say that Kylie Jenner is onto something big in the business world.

In today’s video, we take a look at how Kylie Cosmetics came to be the colossal success it is today as well as diving into where Kylie Cosmetics falls down as a brand.

Not only that, we look at how you can use these tactics in your own businesses, even if you don’t have a superstar celeb founder.

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⏲ Timestamps
00:00 — Intro
02:29 — Kylie Jenner’s Strategic Instagram
08:16 — Take Time to Build Your Audience
10:40 — The Art of the Launch
12:28 — The Power of Scarcity
15:53 — The Downfalls of the Kylie Website
29:00 — Lessons and Takeaways

???? Mentioned Links / Resources
Kylie Cosmetics ➡️ https://kyliecosmetics.com/en-gb

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???? Who Are Exposure Ninja?

Exposure Ninja is a full-service digital marketing agency offering search engine optimisation (SEO), content marketing, PPC (Google Ads and Facebook Ads), influencer outreach, email marketing, and website design and development.

#ExposureNinja #KylieCosmetics #eCommerce
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