Introduction to Automations

Automations make it easy to start conversations and keep them going, whether you have a handful of fans or millions of them. Mailchimp's automation feature allows you to create targeted emails that send when triggered by a specific date, event, or contact's activity. Our Automation Builder offers powerful segmenting, scheduling, and design tools in one easy-to-use package, so you can send email campaigns that automatically inform, reward, and engage your contacts In this webinar, we’ll walk you through the various types of automated workflows in Mailchimp as well as creating a welcome email.

In this #webinar, we will:

- Define key terminology and explain how automations work
- Walk through the various types of automated workflows Mailchimp offers and what they can do for you
- Guide you through the step-by-step process of creating an automated welcome email
- Show you how to test and edit an ongoing campaign after it has started sending
- Provide an overview of automation sending statuses, performance stats, and reports

This webinar is ideal for Mailchimp customers who:

- Recently created an account and have little to no experience using Mailchimp
- Have basic experience and are looking to use more Mailchimp features
- Want to save time and automate more of their marketing

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