In this video, we delve into the story of how Alibaba, China's e-commerce giant, made a bold move by acquiring Lazada, Southeast Asia's largest e-commerce platform. With this multi-billion dollar deal, Alibaba took a huge step in expanding its presence in the region's fast-growing e-commerce market. We'll explore the history of Lazada and its growth trajectory, as well as the strategic motivations behind Alibaba's acquisition. Join us as we analyze the implications of this significant deal and its impact on the future of e-commerce in Southeast Asia.
- Catégories
- E commerce Divers
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