How Will IOS 14 Affect Your Facebook Ads?

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The showdown is here! IOS 14 vs. Facebook Ads!

It's almost here! The demise of Facebook Ads as we know it because of Apple's IOS 14 privacy update.

But, is it really game over?

In this video, I will walk you through exactly how IOS 14 will affect your Facebook Ads & I will explain in detail, how you can work to prevent your Facebook Ads from falling from the sky when IOS 14 is released.

I will walk you through...

- Campaign Optimization
- Event Conversions
- Domain Verification

Timeline

0:00 - Intro
0:44 - Apple Vs. Facebook
1:15 - What We Do Know
1:45 - My Point Of View
2:30 - Devices Affected
3:19 - Personalized Facebook Ads
4:48 - Costs For Facebook Ads
5:30 - Audience Network Issues
6:13 - What Can You Do Now?
6:25 - Event Tracking Consolidation
7:34 - Attribution Window
8:38 - Verify Your Domain
9:06 - My 2 Cents
10:04 - Outro

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