How Uniqlo Won Over North America

Uniqlo parent company, Fast Retailing, is the second largest retailer in the world only after Zara owner, Inditex. With a market capitalization of over $100 billion, the brand has been able to grow thanks to what experts say is a minimal, functional design at reasonable prices, mainly known for its durable fleeces and cotton shirts. It currently holds 69 stores in the U.S. with the goal of growing to 200 by 2027. Fast Retailing operating profits grew 7.4% and Uniqlo's North America revenue rose more than 17% in its latest quarter reported January 9, 2025. Watch the video above to learn how Uniqlo and Fast Retailing made CEO Tadashi Yanai the richest man in Japan.

Chapters:
0:00 - Introduction
1:20 - Origins
4:34 - In-store experience
7:35 - Growth risks

Produced and Edited by: Christian Nunley
Animation: Mallory Brangan
Senior Managing Producer: Tala Hadavi
Additional Footage: Getty Images

» Subscribe to CNBC: https://cnb.cx/SubscribeCNBC
» Subscribe to CNBC TV: https://cnb.cx/SubscribeCNBCtelevision

About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more.

Want to up your AI skills and be more productive? Take CNBC’s new online course on “How to use AI to be More Successful at Work" to leverage AI at work, and in life. Sign up now and use coupon code EARLYBIRD for an introductory discount of 30% off $67 (+ taxes and fees) through February 11, 2025: https://cnb.cx/40jZlNX

Connect with CNBC News Online
Get the latest news: https://www.cnbc.com/
Follow CNBC on LinkedIn: https://cnb.cx/LinkedInCNBC
Follow CNBC News on Instagram: https://cnb.cx/InstagramCNBC
Follow CNBC News on Facebook: https://cnb.cx/LikeCNBC
Follow CNBC on Threads: https://cnb.cx/threads
Follow CNBC News on X: https://cnb.cx/FollowCNBC
Follow CNBC on WhatsApp: https://cnb.cx/WhatsAppCNBC

#CNBC

How Uniqlo Won Over North America