How to Install the Facebook Conversion API (step-by-step)

If you are running Facebook or Instagram ads, then setting up the Facebook conversion API is a must for getting the best performance, even if you are already using the Facebook pixel.

In this video, I cover what the Facebook conversion API is, how it differs from the Facebook Pixel, and how to install it on the most common platforms. Stay to the end for the latest platform agnostic solution just released by Facebook.

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???? MENTIONED IN THE VIDEO:
Hyros: https://hyros.com
Anytrack: https://anytrack.io
Facebook Conversion API Gateway: https://developers.facebook.com/docs/marketing-api/conversions-api/guides/gateway

⏳ TIMESTAMPS:
0:00 Intro
0:20 What is the Facebook Conversion API?
1:25 Does the CAPI solve the problems introduced with IOS 14 ?
2:50 Facebook Pixel vs Conversion API - Pros and Cons
4:40 How to install the Facebook Conversion API
5:00 Installing on Shopify
5:50 Installing on Woocommerce (Wordpress)
6:40 Third party solution 1: Hyros
7:28 Facebook Conversion API Gateway
8:06 Summary and Conclusion


OTHER RESOURCES:

???? DOWNLOAD your FREE Facebook Ads Template:
https://rodbland.com/facebook-ad-template

???? Join the community in my Facebook Ads Alchemy Group:
https://www.facebook.com/groups/fbadsalchemygroup/

12 Reasons Why Your Facebook Ads Aren't Working
https://youtu.be/KecM0ZV9UlM

How to get your Facebook Ad Account IOS 14 Ready
https://youtu.be/-Pc1pD8HHNs

How to Create Instagram Ads for Business
https://youtu.be/r9HMhTsSSGg

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#facebookads #facebookpixel #facebookconversionapi