How to Enable Shopify Conversions API for Facebook Ads, iOS14 Update

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In this video I demonstrate how to enable Shopify Conversions API, this should be done in response to the latest iOS14 update where Facebook Pixels will be unable to track specific conversion events.

The iOS14 update is going effect your returns from Facebook ads from an attribution perspective, enabling Shopify's native conversion API will help track more purchase conversions from your ads through their native server-side tracking.
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