How to Analyze Facebook Ads Data the Right Way (The 2025 Guide)

Motion for Creative Analytics: https://bit.ly/4g3mzOl

Download the Creative Reporting Checklist: https://daradenney.kit.com/17ea2c3f39

Struggling to make sense of your Facebook Ads data? In this video, I show you how to analyze Facebook Ads the right way in 2025, so you can make sense of your data and scale smarter.

Whether you’re running ads for a small business, managing campaigns for clients, or working in-house at a brand, this guide has everything you need to master Meta Ads analytics.

Chapters:
00:00:00 -00:01:00: Have you ever felt confused by your Meta Ads data?
00:01:01 - 00:09:53 My 2025 Ads Manager Column Set-up
00:09:54 - 00:10:45 How I use Motion for Facebook analytics
00:10:46 - 00:11:46 This makes data EASIER
00:11:47 - 00:13:15 Primary Metrics vs Storytelling Metrics
00:13:16 - 00:14:21 The Most Important Metrics for Analyzing Video Ads
00:14:21 - 00:19:48 Let’s analyze a real campaign…
00:19:49 - 00:21:38 My POV on Triple Whale & Northbeam
00:21:39 - 00:24:18 My favorite Motion creative reports…
00:24:19 - 00:30:18 Advance Analysis Technique for Meta Ads

Keywords:
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