How Social Media Drives E-Commerce Sales

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???? How Social Media Drives E-Commerce Sales

???? Top Platforms for Shopping:
✅ Facebook (67%) – The #1 shopping platform.
✅ Instagram (58%) & TikTok (42%) – Key for younger shoppers & cross-border buyers.
✅ Other platforms: YouTube (39%), Pinterest (17%), Snapchat (16%).

???? What Influences Social Media Shoppers?
✨ Personalized Experience – They prefer tailored recommendations.
???? Exclusive Access – Early product launches attract them.
???? Customer Service – Strong service builds loyalty.
???? Sustainability – 75% consider it crucial.

???? Key Takeaways for Retailers:
???? Social Media = Key Sales Channel – Essential for growth.
???? Subscription Services Matter – Shoppers love them.
???? Mobile Optimization is Critical – Fast & easy shopping is a must.
???? Targeted Marketing Wins – Different platforms, different strategies.
???? Values-Driven Shopping – Brands should highlight sustainability & personalization.

???? Want to boost sales? Meet shoppers where they already are—on social media! ????

#SocialCommerce #Ecommerce #MarketResearch #MarketRscH