How Fnac Boosted Google Shopping & PMax RPU with Post-Click Optimization | Dataiads

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Hear the exclusive testimonial from Jean-Manuel Campan, Global Head of Traffic & Performance Media at Fnac Darty, recorded live during the Dataiads workshop at One to One Monaco 2025.

???? In this session, you’ll discover:

How Fnac scaled its Shopping Ads performance on Google Shopping & Performance Max

Why post-click optimization became a strategic growth lever

The tangible impact of Dataiads on ROAS, conversion rates, and average order value

How to scale performance efficiently—without changing your tech stack

Real feedback, real results

???? Recorded on: March 12, 2025
???? Location: One to One Retail E-commerce Monaco

????️ Speakers:
Jean-Manuel Campan – Global Head of Traffic & Performance Media, Fnac Darty
Raphaël Grandemange – CEO & Co-founder, Dataiads

???? If you’re looking to:
✔️ Improve your Ads ROAS across platforms (Google Shopping, PMax, Meta, Bing, Pinterest, SEA…)
✔️ Enhance your post-click experience
✔️ Scale without heavy IT involvement

???? Visit www.dataiads.com to learn more.

???? Audio in French – English subtitles
Catégories
E commerce Divers

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