How can brands win in the e-commerce world? – L'Oréal Masterclass Week

Welcome to the replay of the L’Oréal Masterclass Week! Ankit has 18 years of cross-functional experience within the Consumer-Packaged Goods and Beauty industries and is now building a future-ready Beauty Tech Organization within L'Oréal. He has a strong passion and deep understanding of digital and is driving part of the digital transformation in the group.

????00:00 Welcome to Ankit’s Journey
????03:07 How are Consumer Needs Evolving?
????06:15 The Evolution of the Online Ecosystem
???? 08:35 How to Create a Winning Brand Strategy
???? 15:20 Q&A Session Starts! Brand dotcom?
???? 18:48 Q&A: Keeping Up With Trends
???? 31:06 Q&A: Talking Careers & The Future
???? 46:55 Q&A: Creating Content
???? 50:37 Ending the Session with e-Commerce at L’Oréal

✏️ What was your favorite part of the Masterclass? Tell us in the comments!

????Click here to apply to opportunities at L’Oréal: https://careers.loreal.com/en_US/content?utm_sourc..

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