How Amazon Paved the Way for Shein and Temu in the U.S. - Jing Yang from The Information #ecommerce

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"Bernard Leong: How did Amazon enable the expansion of Shein and Temu into the USA market?  

Jing Yang: I think maybe from two ends. From the consumer end, obviously,   Amazon educated the US consumers on  online shopping which is very evident, right? But, I would say that the other very important part is that about half of Amazon's third-party sellers are actually from China.  So then this means that Amazon also helped educate Chinese from Chinese factories to Chinese merchants  about the concept of selling from China to around the world via the Internet"

Main Site: https://www.analyse.asia/disrupting-ecommerce-war-temu-shein-vs-amazon/
YouTube Video: https://youtu.be/bieny6P0I9g
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LinkedIn Page: https://www.linkedin.com/company/analyse-asia/

#Amazon #Shein #Temu #Ecommerce #GlobalExpansion
Catégories
E commerce Amazon
Mots-clés
Analyse Asia, Trends Asia, Business Asia

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