Grow digital ad revenue with affiliate marketing

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In the last five years, e-commerce revenue has nearly doubled globally – and it’s expected to grow 15% in 2023. Today, many news organizations help their audiences make the right purchasing decisions, earning commissions through affiliate marketing.

In this short, actionable guide, the Google News Initiative shares tips on how to help your audience shop online. We also demonstrate how to use Google Analytics 4 to measure your affiliate marketing efforts.

View this interactive lesson: https://goo.gle/45fjfdS

0:00 Introduction
1:26 Getting started with affiliate marketing
2:14 Your affiliate content
5:27 Measuring your affiliate,marketing with GA4
5:39 Next steps

Google News Initiative Homepage: https://goo.gle/45fjh5u
Contact Us: contactgni@google.com