Goal Setting For Ecommerce Businesses: KRA’s, KPI’s, and Targets

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It's always surprising how many ecommerce business owners are "winging it".

The fact is, high performing operators don't wing it. They set goals. They set KPI's. They set targets. And then they aggressively go after those targets with a plan and a lot of action.

That's what this video is about. It's about why every business owner needs to set goals, define their Key Results Areas (KRA's), Key Performance Indicators (KPI's), and high-level targets.

Video Highlights:
[0:28] - Episode starts
[1:25] - Flight Pilot’s don’t “wing it”
[2:31] - Why setting goals is so important
[3:51] - How to set effective goals and the 3 critical components you need to have in place
[4:33] - Defining your Key Results Areas (KRA’s)
[6:47] - Defining your Key Performance Indicators (KPI’s)
[7:26] - Defining your Targets
[9:00] - One thing to keep in mind when setting your targets and your next steps

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