∙ FKCCI WEBSITE : https://fkcci.com/
∙ INSTAGRAM : https://www.instagram.com/fkcci/?hl=en
∙ TWITTER : https://twitter.com/FKCCI_info
∙ FACEBOOK : https://www.facebook.com/FKCCI
∙ LINKEDIN : https://www.linkedin.com/company/french-korean-chamber-of-commerce-and-industry/
On January 29th, we hosted a webinar with Boston Consulting Group (BCG) on the effect of the growing secondhand market on luxury sectors. The secondhand luxury market is expanding faster than the luxury industry overall, new players are emerging and consumer interest rises. In this context, Ms. SONG, partner at the Boston Consulting Group, shared her valuable insights regarding the significant growth of secondhand luxury market. This has been the opportunity to learn about he drivers of this growth, who the secondhand consumers are, and what it means for luxury brands' strategy.
Introduction :
00:00:06 Mr. Cédric LEGRAND, FKCCI Managing Director
00:01:04 Mr. Daniel MAYRAN, Chairman of Bluebell Korea, President of FKCCI Luxury Committee
Presentation :
00:02:48 Ms. Jiyeon SONG, Partner of the Boston Consulting Group’s Consumer Practice
Conclusion :
00:47:16 Mr. Daniel MAYRAN, Chairman of Bluebell Korea, President of FKCCI Luxury Committee
∙ INSTAGRAM : https://www.instagram.com/fkcci/?hl=en
∙ TWITTER : https://twitter.com/FKCCI_info
∙ FACEBOOK : https://www.facebook.com/FKCCI
∙ LINKEDIN : https://www.linkedin.com/company/french-korean-chamber-of-commerce-and-industry/
On January 29th, we hosted a webinar with Boston Consulting Group (BCG) on the effect of the growing secondhand market on luxury sectors. The secondhand luxury market is expanding faster than the luxury industry overall, new players are emerging and consumer interest rises. In this context, Ms. SONG, partner at the Boston Consulting Group, shared her valuable insights regarding the significant growth of secondhand luxury market. This has been the opportunity to learn about he drivers of this growth, who the secondhand consumers are, and what it means for luxury brands' strategy.
Introduction :
00:00:06 Mr. Cédric LEGRAND, FKCCI Managing Director
00:01:04 Mr. Daniel MAYRAN, Chairman of Bluebell Korea, President of FKCCI Luxury Committee
Presentation :
00:02:48 Ms. Jiyeon SONG, Partner of the Boston Consulting Group’s Consumer Practice
Conclusion :
00:47:16 Mr. Daniel MAYRAN, Chairman of Bluebell Korea, President of FKCCI Luxury Committee
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