Facebook Ads For Shopify Dropshipping (15 Minute FB Ads Crash Course)

Facebook Ads For Shopify Dropshipping. A quick overview of my 7-figure eCommerce Facebook ad strategies. - Enjoy! Add me on Instagram: @justinwoll

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Targeting Strategy:

Whether you’re making half a million dollars a month or just starting out this strategy will help you build consistency in your business. This strategy allows you to quickly adapt to your audiences and figure out what’s working vs. what isn’t. This will help you scale and have an edge over your competition.

Why Algorithmic Targeting Is Important:

Knowing who your consumer avatar is, is one of the most important things in this business. You need to have an actual visualization of who this person is, and what do they look like? What do they wear? What does their face look like? Where do they live?

These things are so important because every single type of consistent buyer in a marketplace is going to have similarities. For example, if you’re in the pet market and realize a specific product is correlating extremely well with a certain community of people, you're able to market to them more specifically & spend more budget on this audience which will get data way faster and give you an edge over your competition.

This allows you to spend money in the right place and scale your business. In this business of marketing, you never know what’s going to do best. I have something called the 33% rule which is in place to give you a fair shake at every single differentiative targeting style.

This means we can have 2-8 keywords with no narrow, 2-8 keywords with narrow, or single interest targeting. Those are the 3 different types of targeting you can have within these algorithmic targeting sheets. This is designed this way because certain keyword styles will perform better with certain audiences but you never know until you actually test, so it’s important to start with all of these right from the beginning and adjust accordingly based on your data.

When you have the information about what’s doing best that the rest of the market doesn’t have, gives you a big edge to know more about your product & potential consumer making it so you can spend less money and make more.

Facebook Ads For Shopify Dropshipping (15 Minute FB Ads Crash Course)

*Some of the links and other products that appear in this video are from companies for which Justin Woll will earn an affiliate commission or referral bonus. Justin Woll is part of an affiliate network and receives compensation for sending traffic to partner sites. The content in this video is accurate as of the posting date. Some of the offers mentioned may no longer be available. This is not investment advice.

#facebookads, #ecommerce, #shopify

0:00 - Intro
0:31 - Facebook Ads Walkthrough