Expanding Beyond Amazon to Shopify: The Do’s & Definitely Don'ts | Mike McClary

Check out the tips on expanding beyond Amazon to Shopify: the do’s & definitely don'ts with Mike McClary. You'll know what's the best to do and not to do in expanding to Shopify. Learn about Shopify strategies for 2023 with Norm Farrar on the Lunch With Norm Podcast! Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm


Timestamps
0:00 Intro & Housekeeping
2:44 Welcome Mike
3:30 SellerCon is back!
7:50 ASM's shift to Shopify
14:29 Don't be a one-legged stool
17:25 Should you start first on Amazon or Shopify?
23:15 Giveaway
28:23 Other forms of Shopify selling
32:33 The secret sauce to be successful on Shopify
34:26 What to expect when you're in a competitive niche
41:15 Cross promotion with other brands
49:10 Q&A
49:20 What is a great conversion rate for Shopify?
53:23 Strategy for one off purchase products
57:29 How to find sample landing pages
59:33 Fake gurus/experts
1:06:57 Contact ASM/Mike
1:08:37 Wheel of Kelsey


More about Mike...
He has helped teach over 35,000 entrepreneurs how to build profitable businesses selling their own brands of physical products online.

In his new role as President of Zoof, he and his team are continually building the best software tools for both advanced and beginning eCommerce businesses.
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0-100k Challenge
Follow Norm's Journey on TikTok - https://www.tiktok.com/@normanfarrar
Help Us Reach our Goal
TikTok - https://www.tiktok.com/@lwndeals
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GUEST LINKS
Zoof - https://www.zoof.com/
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THANK YOU TO OUR SPONSORS ????
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Jeff Shick Legal - https://jeffschick.com/
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LUNCH WITH NORM LINKS
Facebook Page https://www.facebook.com/lunchwithnorm/
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About Lunch with Norm
Lunch With Norm is your resource for everything from amazon, to e-commerce, to digital marketing, to social media, all in the form of a Livestream podcast. Our aim is to arm the small business owner with the latest tools and advice from the experts that are making waves in the online space. Tune in to our Facebook page each week to have your questions answered live and on air. We want our listeners to walk away from each episode with actionable advice, you won’t get rich quick, but you will be able to take what you learn from this show and immediately apply it to your own business. Learn. Take action. Maximize your Business.

Who is the Beard Guy?
Norman Farrar is a serial entrepreneur who provides online marketing and managed eCommerce solutions for brands. He has worked with Fortune 500 companies such as Coca-Cola, Mercedes-Benz and 20th Century Fox. Since the early 1990s, Norman has focused on helping entrepreneurs optimize their operations and unlock their business’s potential.

When Norm isn’t traveling the world speaking at some of the largest e-commerce events or mentoring amazon sellers, he focuses his time on his four businesses. As if he wasn’t busy enough, Norm also hosts a weekly Live Show on Facebook and YouTube where he shares his thoughts on Amazon and E-Commerce with other Industry experts.

Norm’s new podcast I Know This Guy…. is now available for listeners. Norm hosts an interview podcast with compelling people from all walks of life, everyone has a story that the world needs to hear.

If you have any questions, feel free to post them in the comments.​
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Come back every Monday, Wednesday, and Friday at 12:00 pm for a regular scheduled "Lunch with Norm" where Norm sits down with Industry experts!​

#Podcast​ #AmazonSeller #AmazonFBABusiness

*All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.