Ecommerce and Retail Media Forecast

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Has e-commerce reached its peak? GroupM's forecast for e-commerce sales and retail media growth shows that e-commerce momentum has slowed down since last year, but global e-commerce and retail media still have plenty of room for growth. In this video, we discuss GroupM's projections for e-commerce sales growth and retail media spending, the top e-commerce markets and companies, the drivers of retail media market growth, and the implications of retail media growth for total ad spend. Join us to learn more! #ASOConsulting

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