Customer Lifetime Value and Key Lessons When Starting A Business with Rael Cline of Nozzle AI

In this week's episode, host Yoni Kozminski sat down with Rael Cline - Co-Founder and CEO of Nozzle AI. Rael started his career in private equity finance but quickly realised he'd rather have more fun building companies.

After starting, building, and exiting companies in telecommunications and ad tech, he’s now focused on the Amazon ecosystem with London-based Nozzle.

Nozzle provides Amazon sellers with critical data to understand their customers and how to use the data to build category-defining brands. Rael is at his best when surrounded by data and people with a natural curiosity and willingness to challenge assumptions and work from first principles.

Topics & Timestamps
0:00 - Episode introduction
3:21 - Rael Cline guest introduction
15:13 - About Nozzle & Amazon
21:07 - Customer lifetime value
30:48 - VC-backed businesses
34:35 - Entrepreneurship
40:56 - Building a business with no expertise
50:54 - Key lessons when starting a business

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Successful Scales is sponsored by Global Wired Advisors - a leading digital investment bank with decades of merger and acquisition experience on online and e-commerce businesses and focused on optimizing the business sale process to increase the transactional value of your greatest asset

Connect with Global Wired Advisors here - https://globalwiredadvisors.com/

RESOURCES:
Claim your 1-month free trial of Nozzle AI by mentioning Successful Scales - https://www.nozzle.ai/
Rael on LinkedIn - https://www.linkedin.com/raelcline
Nozzle on LinkedIn - https://www.linkedin.com/company/nozzleai
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