Can bad reviews kill your B2B brand?

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Bad reviews or negative word of mouth can suck, but it's not all doom and gloom. Research shows that brands have an active rejection rate of around 10%, and 2/3rd of lapsed customers can still come back even after bad reviews.

For more, check here https://business.linkedin.com/marketing-solutions/b2b-institute/how-b2b-brands-grow