Build Customer-Centric Products By Getting The Business Case Right And Optimizing The Metrics

For a long time now, businesses have focused on optimizing website/mobile conversions and defining their success with it.

However, things have changed!

Ashwin Gupta, Head of Growth at Wingify, shows us how to invest in the overall customer experience and optimize the metrics that matter most for long-term growth.

▼▼▼ Key Takeaways ▼▼▼

- How to write business cases that empathize with your potential customers
- Learn what needs to be tested in your product and why
- Realize the potential of iterations and how to get these right
- How to stay on track with post-launch feedback and experimentation

▼▼▼ Additional Resources ▼▼▼

Looking for more ways to market your SaaS business? Checkout our post on the 199 SaaS tools for growth!
https://productled.com/blog/product-l...

Want to learn more about value metrics? Check out this post to find yours!
https://productled.com/blog/value-metrics

▼▼▼ Get the Best-Selling Books on Product-Led Growth ▼▼▼

Product-Led Growth: How to Build a Product That Sells Itself
https://productled.com/book/?utm_sour...

Product-Led Onboarding: How to Turn Users Into Lifelong Customers
https://productled.com/book/onboardin...

▼▼▼ Stay Connected ▼▼▼

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