Prix: 18,95 €
(as of Aug 07, 2023 02:28:42 UTC – Details)
Get a comprehensive guide to building a B2B marketing operation at your startup. Learn how to develop a scalable and compelling brand to drive pipeline growth and sales.B2B Startup Marketing: A Practical Guide is a valuable resource for startup founders, marketers, and anyone looking to understand how to approach B2B Marketing. This resource features practical examples and instructions written by an industry veteran with over 15 years of successful startup marketing experience. It covers many topics, including Branding and Messaging, Demand Generation, Marketing Technologies, Content, and Resource Management. This edition provides readers with a detailed guide on creating an entire marketing operation from the ground up. Follow step-by-step instructions and practical examples of tactics in areas such as Account Based Marketing, SEO, Pay-Per-Click, Performance Based Marketing, Lead Nurturing, Email Marketing, and many more. Dan Moshkovich, Based out of Toronto, Canada, is a marketing industry veteran. He founded Applied Logic Marketing Solutions, an innovative marketing consultancy. He has over 15 years of experience, having worked at several industry-leading and successful startups.
ASIN : B0BW2QM68K
Éditeur : Independently published (28 février 2023)
Langue : Anglais
Relié : 241 pages
ISBN-13 : 979-8377536079
Poids de l’article : 376 g
Dimensions : 13.97 x 1.88 x 21.59 cm