B2B vs B2C E-commerce: Secrets to Understanding Behaviors and Complex Data

Merci ! Partagez avec vos amis !

Vous avez aimé cette vidéo, merci de votre vote !

Ajoutées 1 année by admin

59 Vues

Are B2B and B2C e-commerce really that different from each other?
Inspired by episode 30 with the e-commerce expert Jason Greenwood, Arno Ham and Emilie Dubau uncover these two fascinating worlds and strike a balance between similarities and differences, empowering businesses to tailor their e-commerce strategies for unrivaled success.

Through interactive insights, they discuss the depths of customer behaviors in B2C and delve into the sophistication of B2B firmographics, tiering, and data management. Specifically, how B2B companies skillfully manage complex data sets them apart from mainstream e-commerce practices.

00:00 Introduction
00:45 Differences between B2B vs B2C: order reminders and order lines
05:28 Payments in B2B vs B2C e-commerce scenarios
07:30 Advice for companies catering both audiences

✅ Follow Sana Commerce on LinkedIn to stay up to date about the upcoming live sessions!
https://www.linkedin.com/company/sanacommerce/

Follow Arno on LinkedIn: https://www.linkedin.com/in/arnoham/
Follow Emilie on LinkedIn: https://www.linkedin.com/in/emiliedubau/
Visit the podcast page: https://bit.ly/3ADwHfd

#b2becommerce #ecommerce #ecommercepodcast