Amazon PPC For Beginners - Use Amazon Sponsored Search Term Report To Optimize Campaign - Episode 7

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By the end of this video you should learn:

How To Optimize Your Amazon PPC Campaign For Profitability and Growth.
This is what everyone has been asking about. A complete Amazon PPC Campaign guide highlighting from start to finish the process of creating the very first Amazon Pay-Per-Click campaign for a new Amazon Sponsored Product.

In this new episode of Amazon PPC for beginners, you will learn the all the basics including setting up a brand new Amazon Ad campaign inside Amazon Campaign Manager, exporting data from a Sponsored Product Search Term Report, naming convention of Amazon PPC Campaigns, deciding an Amazon PPC Ad budget, and setting up Amazon Sponsored Keyword Bids.

✔️ - 0:30 – Note: Watch the last episode in this Amazon PPC Mini-Series for Small Amazon FBA Sellers to learn how to download the Sponsored Products Search Term Report used in this episode.

Link: https://www.youtube.com/watch?v=vwO9g5ITmhI&t=61s

✔️ - 0:55 - @KySpector with @LiveNuRich, a small Amazon FBA seller business gives us a brief explanation of what we will be doing in this video, Go watch it. Learn what small FBA businesses face when running Amazon Campaign Manager and how they go about optimizing Amazon Advertising strategies.

✔️ - 1:39 – Click here to find out what the first step in @LukeWi’s Amazon Live Amazon PPC Audit when you are screening an Exact Match campaign. @LukeWi also mentions the main reason why this type of Amazon Sponsored Product Campaign is created is to be “Top of Search”.

✔️ - 2:09 – At this point in the video, @LukeWi analyzes a Sponsored Product Exact Keyword Targeting campaign and talks about what his objectives of an Amazon exact match campaign are. Something important to pay attention to is @LukeWi’s attention to detail noticing something as simple as a 1% difference in Amazon Click-Through-Rate.

✔️ - 3:15 - @LukeWi answers a question from @KySpector about the Amazon Keyword Bid Adjustments Tool and shows us how the set Impressions per click percentage works to position the product according to the Campaign Bidding Strategy set.

✔️ - 4:30 – @LukeWi, an Amazon PPC Expert, shows us the different campaign bidding strategies and how they work within a campaign. He gives us a personal Amazon PPC Tip in this part of the Amazon PPC beginners guide. Hint: Amazon Dynamic – Up and Down Bidding.

✔️ - 5:13 – To close out this Amazon PPC Tutorial for beginners and small Amazon business E-commerce owners, @LukeWi and @KySpector show other options as possible ad solutions to optimize Amazon PPC strategies. These are great Amazon PPC tricks to achieve better performance and optimize Ad budget spent.

This Video:

This video highlights Amazon Advertising PPC Campaign Strategies that have worked great for my clients so I hope you find it incredibly valuable.

I wished I would have had someone giving Amazon Pay-Per-Click Advertising Tutorials for Amazon Sellers when I first started because it would have saved me thousands and thousands of dollars experimenting the hard way.

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