Amazon FBA Tip: Be Reactionary Not Proactive w/ SEO expert Steven Pope - Lunch with Norm Highlight

Welcome to a Lunch with Norm highlight! Amazon FBA expert Steven Pope and I discuss how Amazon can fear monger with announcements. Steven Pope expresses why sometimes it is better to be reactionary instead of proactive. This is not the case with every situation but sometimes it is worth the wait to see if your listings are truly affected.

Looking for the full highlight? Check it out here! https://www.youtube.com/watch?v=7a85wOjx2eY

This episode Steven and I discuss how to get the most out of your SEO strategies for Amazon! We discuss some of the common difficulties sellers face with SEO and solutions on how to fix them. We also talk why SEO has the perception of being so difficult in the eyes of Amazon and E-Commerce sellers.


So please sit back, relax, and enjoy the show!

Download on Apple Podcast https://bit.ly/LWNPodcast/

More about Steven...

Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing.

After dozens of requests to side hustle consult for Amazon clients he started the agency to make it easier to growth hack the platform.

Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand.

He has more than 300 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.

Who is the Beard Guy? Norman Farrar is a serial entrepreneur who provides online marketing and managed eCommerce solutions for brands. He has worked with Fortune 500 companies such as Coca-Cola, Mercedes-Benz and 20th Century Fox. Since the early 1990s, Norman has focused on helping entrepreneurs optimize their operations and unlock their business’s potential.

When Norm isn’t traveling the world speaking at some of the largest e-commerce events or mentoring amazon sellers, he focuses his time on his four businesses. As if he wasn’t busy enough, Norm also hosts a weekly Live Show on Facebook and YouTube where he shares his thoughts on Amazon and E-Commerce with other Industry experts.

Norm’s new podcast I Know This Guy…. is now available for listeners. Norm hosts an interview podcast with compelling people from all walks of life, everyone has a story that the world needs to hear.

If you have any questions, feel free to post them in the comments.​
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Come back every Monday, Wednesday, Friday at 12:00 pm for a regular scheduled "Lunch with Norm" where Norm sits down with Industry experts!​

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