Amazon Brand Analytics and Brand Dashboard | Brand Performance and Search Term Analysis on Amazon

Today I will show you how amazon brand analytics can help you improve your business on Amazon. You can use these amazing tools if you are a brand owner on Amazon.com. You will get these tools inside of your brand-registered amazon seller central.

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✅ Amazon Search Terms
✅ Repeat Purchase Behavior
✅ Market Basket Analysis
✅ Demographics

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Why You Should Go Into e-Commerce: https://youtu.be/RVMctUGVScg
Sell On Amazon: https://youtu.be/vZp5EFZAPdo
ChannelAdvisor VS Sellbrite: https://youtu.be/FPBksWEsDQw
How To Grow Your Etsy Shop: https://youtu.be/vIoVSwv7IGE

In recent months and years, Amazon seller central introduced some very effective tools like brand analytics from the brand section. It is very efficient for managing your Amazon Business. Simply you just need to click on Brand Analytics from the Brand section. Now click on Amazon Search Terms. Then you will land on the brand analytics page. Mainly these sections calculate the customers' behaviors.

Here we will see the fabulous tools.

✅ Amazon Search Terms
✅ Repeat Purchase Behavior
✅ Market Basket Analysis
✅ Demographics

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Right now, the most searched term is the iPhone 13 pro max case; that's why it holds the number 1 position. No 2. It is “summer dresses for women 2022” since this is the time of summer. By scrolling down, you can see the rest of the search terms and their ranks, respectively as well. By the side of these keywords, if you can go right, you will also get the first 3 most clicked ASINs.

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Here you can also check your Unique and repeat customers' performance for every item you have already sold. So click on “Repeat Purchase Behavior.” Here comes the list of your ASINs with the count of orders, unique customers, and percentage of repeat customers from the total orders.

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Many amazon customers create their carts of various products to buy them at once. So on this page, we will get the info on cross-selling and bundling opportunities by gaining insight into products purchased by your customers.

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These charts will show you the details of every single demographic you want. You can connect with your target audiences more effectively or identify customization opportunities with customer demographics insights.

That’s all for today. In our next videos, we will gradually discuss the detailed procedure for integrating Customized themes. Customized features and Apps.

If this seems helpful to you. Please like and share this video.

Please comment below on any questions regarding Amazon brand tools; you will get your answer soon. Also, you can visit our website ????????????.????????????????????????????????????.????????????.

Please check the “I” button to see the video on, How To List Your First Product on Amazon. Till then, stay tuned to “Ecomclips.” Thanks for watching. A PEACE.

How To List First Product on Amazon

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Credits:

Produced by: Ecomclips
Video Editor: Nafiul Muktadir
Production Team: Tasdid Hossain, Muntasir Mahmud & Sakibul Islam
Presenter: Sakibul Islam
Content: Josh Chakraborty
Supervised by: Rifat Zaman
Camera: Jahidul Islam