3 Simple steps to getting started with Facebook ads in your e-commerce business

While the majority of my work as a Facebook ads strategist is focused on online course launches, I do serve a handful of e-commerce clients as well and their ads strategy and approach is somewhat different from online course providers.


For online course providers the majority of the work I do is list building and launches. 


Every so often I get questions about e-commerce ads and whether List Building is a good strategy for them in terms of Facebook ads.


While I think list building is a good strategy for any business, often e-commerce businesses don’t need to focus heavily on list building and they can use Facebook ads to sell their product straight away.


Unless your product has a high price-point and it takes longer for someone to make the commitment to invest, then list building would be my preferred strategy. 


So today I want to talk about 3 Simple steps to get started with Facebook ads in your e-commerce business. These steps are probably not what you’re expecting but they are very important so listen up.


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Show notes:
iOS Preparation Guide (https://www.biancamckenzie.com/wp-content/uploads/2021/10/FB-iOS-Preparation-Doc.pdf)


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Website: www.newschoolofmarketing.com (http://www.newschoolofmarketing.com/)
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Learn from me:

Meta Ads Success Bundle (https://biancavanmeeuwen.lpages.co/ads-success-bundle/) (Free)
Facebook Ads Prep School (https://www.biancamckenzie.com/prep-school/)
Client Attraction Code (https://www.biancamckenzie.com/code/)




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