10 mistakes online shops make on Facebook Pages | The Ecommerce Success Show

A Facebook Page is an essential asset to promote your online shop, allowing you to showcase products and communicate with your customers.

In this episode, Eve talks about the importance of utilising your Facebook Page in a professional manner, from finding your tone of voice, inputting the correct details to making sure the content you upload is high quality, there's loads of advice to get you started.

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Read more on the EKM blog ▶️ https://www.ekm.com/blog/advice/podcast/10-mistakes-online-shops-make-on-facebook-pages/

????Timestamps:
00:00 Introduction
02:05 Posting a link to a Product Page with ‘buy this’ type text
04:45 Begging statuses for likes and followers without an incentive
06:30 Posting political/controversial content
07:20 No Shop on the Facebook Page
09:15 Sharing bad quality memes, images and graphics
10:30 Not completing the relevant details on the Facebook Page
11:25 Not customising the Call To Action button
12:17 Not using subtitled videos in posts to encourage engagement
13:05 Not posting quality content regularly.

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